# Rhiannon Franz — Revenue Systems for Owners

> Business and AI advisor. I install the systems that turn AI into revenue, for people running a team, a business, or both. 23 years building growth for Fortune 100 brands, small businesses, and my own.

## About

Rhiannon Franz is a business and AI advisor in the San Francisco Bay Area. She works with owners: executives running a department, founders running their own business, and the many people doing both at once.

She spent 23 years inside every major pivot of digital media, across all four global advertising holding companies (IPG, Omnicom, Dentsu, Publicis). She directed digital media portfolios up to $250MM+ for Fortune 100 brands including Warner Bros., Xbox, Chrysler, Lexus, and Johnson & Johnson. She carried a quota for seven years, earned President's Club, ranked #2 most over quota nationally, and drove 252% year-over-year revenue growth in her best year. She holds a Master's in Communications Management from USC and is formally trained in facilitation and consulting. She built and exited a seven-figure real estate portfolio in 2022.

Her proprietary methodology is the FORGE Method: Foundation, Organization, Recognition, Growth, Engine.

## Core Point of View

- AI saved you time. It has not made you money.
- Having the tools is not the same as having a system. A system knows what goes in, what happens next, who owns it, and how you know it worked.
- Most people teaching AI have never carried a number. They are either technologists who have never sold anything or coaches who found ChatGPT in 2023.
- Ownership is a mindset. Everything else is just systems.
- I don't just advise on growth. I build the engine.
- 88% of organizations now use AI somewhere. Only one third have scaled it in a way that moves revenue or cost. (McKinsey, 2025)
- 70% of large transformations fail. Not because the technology was wrong. Because nobody changed how the work happens. (McKinsey)

## The FORGE Method

- **F — Foundation**: The money. What you charge, what you keep, what the business is actually for.
- **O — Organization**: How the work runs. What you sell, in what order, who owns what, and where the time is going.
- **R — Recognition**: How people find out you exist and why they should care.
- **G — Growth**: Where that turns into pipeline. What makes revenue predictable instead of lucky.
- **E — Engine**: Measurement and optimization. This one never stops, and everything above it keeps getting better because of it.

## Offers

- **The Owners Session** — $250. One hour on what is actually stuck in the business. You leave with three specific moves. Credited toward working together.
- **The FORGE Diagnostic** — Where the revenue is leaking and the plan to stop it. Point it at a team and you get the process that team runs on. Point it at a business and you get the offer, the pricing, and the workflow underneath.
- **Speaking** — Keynotes, executive sessions, and leadership workshops. Three signature talks: The AI Advantage, 88% Have AI and Only 5% Are Growing From It, and Stop Using AI Like Expensive Google.
- **Owners Society** — Community and events for founders and executives. Separate site at owners-society.com.

## Key Pages

- [Homepage](https://rhiannonfranz.com/) — Positioning, the problem, and proof
- [How I Work](https://rhiannonfranz.com/how-i-work) — The FORGE Method and how an engagement works
- [Owners Session](https://rhiannonfranz.com/owners-session) — The $250 strategy session
- [Proof](https://rhiannonfranz.com/case-studies) — Client work, named results, and 23 years of background
- [Speaking](https://rhiannonfranz.com/speaker) — Keynotes, workshops, speaker inquiry

## Proof

- **MINK Law Group** — 500% increase in inbound calls, 38 qualified consults in one month, 46% lift in web visits, CTR three times industry average.
- **Latitude 37 Landscape and Design** — 100% increase in website traffic, 67% increase in Google Maps requests, 19% lift in search visibility.
- **Client work** — Danielle Calabrese, Alex Smith / South Bay Smith, New Flight, Bernice Conley / Slender Spirit, Kathi's Love Magic, Candis Melamed / Spotlight Method, Brenda / Loud and Clear, Deirdre Wagner, Antionette, and Juricon.
- **Enterprise scale** — Warner Bros. ($250MM+ portfolio), Xbox ($125MM+ launches), Chrysler, Lexus, Johnson & Johnson, Kia, GEICO, Redbubble, Razer, Humble Games.
- **Enterprise sales** — PointRoll / Sizmek, Rhythm Mobile, Tremor Video, Evolve Media. $2MM+ annual quota, President's Club, #2 nationally over quota, 252% YoY growth, ~$4MM automotive revenue.

## Contact

- Website: https://rhiannonfranz.com
- Email: Rhiannon@RhiannonFranz.com
- LinkedIn: https://www.linkedin.com/in/rhiannonfranz/
- Instagram: https://www.instagram.com/rhiannon.franz
- YouTube: https://www.youtube.com/@RhiannonFranz
- Substack: https://rhiannonfranz.substack.com/